E-commerce & DTC Marketing Consultant

The challenge

What gets in the way

Rising acquisition costs

Paid social and search costs keep climbing while margins shrink.

Platform dependence

Too much revenue relies on Meta, Google or Amazon.

Low repeat purchase

Customers buy once and never return.

Creative fatigue

Ads stop working within weeks without fresh creative.

How Rehman helps

The playbook

Fractional CMOSenior marketing leadership plus a team of real people and AI agents.AI Agents & AutomationAI chatbots that answer shoppers and recover abandoned carts.PPC & Paid MediaProfit-focused Meta, Google, TikTok and Amazon campaigns.Marketing AutomationEmail and SMS flows that drive repeat purchases.Video ProductionA steady supply of tested ad creative.SEO ConsultancyOrganic traffic to product and category pages.GEO (AI Search)Get recommended when shoppers ask AI what to buy.Consultancy for 8-Figure BrandsA plan for scaling a store into an 8- or 9-figure brand.

The new marketing department

You don't need a department. You need a CMO.

In the age of AI, a large in-house marketing team is no longer the only way to grow. What moves the needle is an experienced CMO, the kind who would cost six or seven figures a year full-time and has scaled brands from eight to nine figures, directing a lean team. As your fractional CMO, Rehman brings his own team of real people and AI agents and automates everything that can be automated.

Rehman is an expert in building marketing and growth systems that work and scale. Having worked with businesses across many industries, he diagnoses the issues holding a company back and builds a system around its specific requirements, not a one-size-fits-all template.

How the fractional CMO model works Why go fractional?

AI agents handle

Inbound call answering and booking
Outbound follow-up calls
Automated email and email marketing
AI chatbots on web and social
Virtual assistant tasks
Lead scoring and CRM updates

Real people handle

Strategy and budget decisions
Creative direction and brand
Social media and content
Paid ads management
High-value sales conversations
Client relationships

You don't keep a full-time lawyer, a full-time accountant or a full-time tax preparer on staff. You bring in experts when you need them.
So why carry the cost of a full-time CMO when you can have a fractional one?

FAQ

Common questions

Which platforms do you work with?

Shopify, WooCommerce, BigCommerce, Amazon and custom stores.

Do you work with new brands?

Yes, though the strongest results come once a brand has a proven product and some sales history.

Has Rehman worked in E-commerce & DTC Brands before?

Yes. Over 15 years Rehman has helped more than 2,500 businesses and nonprofits across many industries, including this one.

Will you build a system specific to our business?

Yes. Rehman has worked across many industries and builds systems around each company's requirements, connecting marketing, sales, CRM, automation and AI agents so they work together and scale.

Can you work as our fractional CMO?

Yes. Rehman can lead your marketing as a fractional CMO and bring his own team of real people and AI agents, so you get senior leadership and execution without building a full department.

Which services do clients in this industry usually start with?

Most start with a strategy session and an audit of their current marketing, then focus on the one or two channels with the fastest return before expanding.

How do AI agents help in this industry?

AI agents can answer calls and chats around the clock, follow up with every lead, book appointments and keep your CRM up to date, while your team focuses on the conversations that need a person.

How quickly will we see results?

Paid campaigns and AI agents can show results within weeks. SEO, GEO and brand work build over three to twelve months.

How do we get started?

Book a consultation. Rehman will review your business and recommend where to focus first.

Growth services

Consultancy

Growth for e-commerce brands